Last updated: September 2026
Digital Bakery Model respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and protect your personal data when you visit digitalbakerymodel.com, subscribe to our email list, download a resource, purchase a product, register for a workshop, contact us, or otherwise interact with Digital Bakery Model.
1. Who we are
Digital Bakery Model is operated by Dawn-Marie Nesbitt.
Digital Bakery Model provides educational content, digital products, resources, workshops and partnerships designed to help bakers and bakery businesses turn their recipes, skills, experience and knowledge into digital products, educational resources and new revenue opportunities.
For privacy-related questions, you can contact us at:
Email: dawnmarie@dawnmnesbittconsulting.com
Website: digitalbakerymodel.com
2. Personal information we may collect
Depending on how you interact with the website and our services, we may collect information such as:
- your name;
- your email address;
- information you provide through contact forms, registration forms or surveys;
- information relating to products, resources or workshops you purchase or register for;
- communications you send to us;
- technical information such as your IP address, browser type, device information and website activity;
- information collected through cookies and similar technologies; and
- marketing preferences, including whether you have subscribed to or unsubscribed from our emails.
We generally collect this information directly from you when you submit a form, make a purchase, register for something or contact us.
We may also receive limited information from third-party services we use to operate the business, such as email marketing, payment, website analytics and ecommerce platforms.
3. How we use your information
We may use your personal information to:
- provide resources, products or services you have requested;
- deliver digital products or workshop information;
- process and manage purchases;
- send administrative or transactional communications;
- respond to questions, enquiries or support requests;
- manage our email list;
- send marketing emails where permitted;
- understand how visitors use the website;
- improve our content, products and services;
- measure the performance of campaigns and website content;
- maintain the security and proper functioning of the website;
- comply with legal, tax, accounting and regulatory obligations; and
- protect our rights, users and business.
4. Our lawful bases for processing
Under UK data protection law, we must have a lawful basis for using personal information.
Depending on the circumstances, we may rely on:
Consent — for example, where you actively subscribe to receive marketing emails.
Contract — where processing is necessary to provide a product or service you have purchased or requested.
Legitimate interests — where it is reasonably necessary for operating and improving Digital Bakery Model, provided those interests do not override your rights and freedoms.
Legal obligation — where we need to process information to comply with applicable law.
We determine the appropriate lawful basis before using personal data for a particular purpose, as required by UK data protection law.
5. Email marketing
If you subscribe to our email list, download certain free resources, or otherwise give us permission to contact you, we may send you emails about Digital Bakery Model content, products, resources, workshops and related opportunities.
Our email marketing is currently managed using AWeber.
You can unsubscribe at any time by clicking the unsubscribe link included in our marketing emails.
Where consent is the lawful basis for marketing, you may withdraw that consent at any time.
We may still send service-related or transactional emails where necessary, even if you have unsubscribed from marketing communications.
6. Purchases and payment information
Where you purchase a digital product or other paid offer, payment processing may be handled by third-party platforms such as ThriveCart and their connected payment processors.
We do not normally receive or store your full payment-card information ourselves. Payment providers process payment details according to their own privacy practices.
We may receive information such as your name, email address, purchase details, transaction status and other information necessary to fulfil the purchase and provide customer support.
7. Landing pages and forms
Some Digital Bakery Model landing pages and forms may be created or hosted using third-party platforms, including AWeber.
When you submit information through those pages or forms, your information may be processed by those providers on our behalf.
Where an AWeber landing page is displayed through digitalbakerymodel.com, AWeber may still provide the underlying form and data-processing technology.
8. Cookies and similar technologies
Digital Bakery Model may use cookies and similar technologies to:
- make the website function properly;
- remember visitor preferences;
- understand website usage;
- measure traffic and performance;
- support marketing and campaign measurement; and
- provide embedded functionality from third-party services.
UK rules generally require website operators to tell visitors about cookies and obtain consent before using non-essential cookies, unless an applicable exception applies.
Where required, we will ask for your consent before placing non-essential cookies or similar technologies on your device.
You can manage your cookie preferences through the cookie controls provided on the website and through your browser settings.
9. Third-party services
We may use third-party providers to operate parts of Digital Bakery Model.
These may include services for:
- website hosting;
- email marketing;
- landing pages and forms;
- ecommerce and checkout;
- payment processing;
- website analytics;
- advertising and campaign measurement;
- social media;
- website security; and
- other business tools.
These providers may process personal data on our behalf or as independent controllers, depending on the service they provide.
We encourage you to review the privacy policies of third-party services you interact with.
10. International transfers
Some of the service providers we use may process or store personal data outside the United Kingdom.
Where personal information is transferred internationally, we take reasonable steps to ensure that appropriate safeguards are in place where required by applicable data protection law.
11. How long we keep your information
We keep personal data only for as long as reasonably necessary for the purpose for which it was collected, including to meet legal, accounting, tax and regulatory requirements.
Retention periods may vary depending on the type of information.
For example:
- email subscriber information may be retained while you remain subscribed;
- transaction and accounting records may be retained for the period required by law;
- enquiry information may be retained for as long as necessary to manage the enquiry and maintain appropriate business records; and
- technical or analytics information may be retained according to the settings and retention periods of the relevant service provider.
When information is no longer required, we will delete, anonymise or securely dispose of it where appropriate.
12. How we protect your information
We take reasonable technical and organisational measures to protect personal information from unauthorised access, loss, misuse, alteration or disclosure.
However, no method of transmitting or storing information online can be guaranteed to be completely secure.
13. Your data protection rights
Depending on the circumstances, UK data protection law may give you rights including the right to:
- request access to personal information we hold about you;
- ask us to correct inaccurate or incomplete information;
- request deletion of your personal information in certain circumstances;
- request restriction of processing;
- object to certain types of processing;
- request transfer of your information where applicable;
- withdraw consent where we rely on consent; and
- raise concerns about how your personal information is being used.
The ICO requires privacy notices to explain these rights and how people can exercise them.
To exercise your rights, contact us at: dawnmarie@dawnmnesbittconsulting.com
We may need to verify your identity before responding to certain requests.
14. Complaints
If you have concerns about how we use your personal information, please contact us first so we can try to resolve the issue.
You also have the right to complain to the UK supervisory authority:
Information Commissioner’s Office (ICO)
Information Commissioner’s Office
15. Links to other websites
Our website may contain links to third-party websites, platforms or social media accounts.
We are not responsible for the privacy practices or content of websites operated by third parties. You should review their privacy policies before providing personal information.
16. Children’s privacy
Digital Bakery Model is intended for adults and business users.
We do not knowingly collect personal information from children where parental consent or another lawful basis would be required.
If you believe a child has provided personal information to us inappropriately, please contact us.
17. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, services, technology, legal obligations or business practices.
The latest version will always be published on this page, together with the date it was last updated.
18. Contact us
If you have questions about this Privacy Policy or how Digital Bakery Model handles personal information, contact:
Digital Bakery Model
Dawn-Marie Nesbitt
Email: dawnmarie@dawnmnesbittconsulting.com
Website: digitalbakerymodel.com